The Role

We are looking for an energetic, creative and experienced social media specialist to manage our channels for our editorial and promotional projects.

As a social media manager, the candidate will be responsible for developing and executing our social media strategies, including our daily editorial content, events and sponsored segments.

The candidate must have high literacy in advertising and business platforms of Meta platforms (Facebook and Instagram), Twitter and LinkedIn, with the willingness to expand our channels to other social media platforms.

We work in a decentralized environment and a supervisor may not always be available during parallel work hours. The candidate must be trustworthy and must have the responsibility to work unsupervised after settling into his/her role.

Job Duties

• Develop, implement and manage our social media strategy
• Define social media KPIs
• Manage and oversee social media content
• Measure and present the success of social media campaigns
• Monitor SEO and user engagement and suggest content optimization
• Stay up to date with the latest social media best practices and updates
• Stay up to date with social media trends and conversations in the crypto/blockchain industry.
• Work and lead copywriters and designers to ensure content is informative and appealing
• Train others in the team and assist in future recruiments
• Actively provide constructive feedback and propose improvements for the team
• Lead training sessions to inform our reporters on managing their own social media channels